Popular Benefits That Attract and Keep Top Talent
By Julie Morris
Julie Morris is a life and career coach who thrives on helping others live their best lives.
Photo by Brooke Cable via Unsplash
Employers are always looking for new ways to attract talent; however, many forget the importance of benefits once their staff is on board. It's common to offer retirement plans, health insurance, and paid time off, but what about benefits employees can take advantage of on a day-to-day basis?
Benefits such as fitness classes, counseling sessions, and on-site amenities can help manage work-related stress and promote healthy lifestyles among employees while also boosting morale and productivity.
Here are several options for new and innovative benefits to offer your workers.
1. Offer a Remote Work Stipend
In the past couple of years, the nature of what “going to the office” looks like has changed a great deal. Many companies have transitioned to remote work and aren’t planning on returning to a proper office space. While that’s not the case for every company, The software company Compt notes that those that are moving away from the traditional office are offering remote work stipends to help their employees equip themselves for the transition. Because some employees like the feeling of being around others, they may use their stipend for a co-working space, while others may use the stipend to upgrade their own home office.
2. Provide a Pet- or Child-friendly Office
Many companies are now letting employees bring their dogs to work. A well-known example is Google's Dog Policy, which some claim has contributed to improved employee satisfaction and brand image. Though your business might not be a good fit for dogs, there are many other animals that can help reduce stress and improve morale.
Offering child-friendly amenities is another way to show employees you value their well-being and offering a healthy work environment. Having a company playroom or daycare on-site can be a relief for parents concerned about spending long periods of time away from their children.
3. Create an On-site Wellness Center
A wellness center not only provides employees with a space to exercise and meditate during their breaks but also encourages them to make healthy lifestyle choices. In addition, offering stipends for yoga classes, fitness programs, and nutrition coaching is an effective way to promote physical and mental well-being in your workforce.
Having an on-site wellness center can also help reduce health care costs. Employees who take part in company-sponsored wellness programs are often healthier overall, more productive, and less susceptible to workplace injuries.
Photo by Roberto Nickson via Unsplash
4. Host Company Events That Are Fun and Engaging
Getting employees involved outside of work can ease stress and foster a sense of camaraderie. Weekly or monthly events that serve as team-building exercises allow everyone to pitch in on planning, executing, and attending the event together.
A fun activity revolving around a theme is also a great way to celebrate staff birthdays or other special occasions while encouraging positivity throughout the ranks of your company. Possibilities for team events include:
Company movie or game night
Company retreats at a resort
Escape rooms
A staff dinner
Helping Employees Advance Their Careers
For some employees, the greatest benefit they could receive is job-related education; however, paying employees to further develop their skills can also lead to better business performance, reduced turnover, and greater appeal to new hires that value opportunities for advancement.
Online degree programs are an ideal way to support continuing education for employees who are balancing multiple obligations. These types of programs provide the flexibility needed to take on a full course load without forcing employees to either quit or commit to full-time schooling.
Better Benefits = Better Employees
There are many ways to offer innovative benefits to team members. Providing a pet- or child-friendly office, creating an on-site wellness center, hosting company events, and helping employees advance their careers are all options that show your employees you care about them as more than just workers.
Photo by Martin Shreder